Litemetrics vs Plausible - Embedded analytics vs first-party

Litemetrics vs Plausible

Plausible and Litemetrics both ship lightweight, cookieless, open-source analytics. The difference is the audience. Plausible is a first-party analytics tool you use to measure your own site. Litemetrics is an embedded analytics SDK you ship inside your SaaS so each of your customers gets their own dashboard.

The one-line distinction

  • Plausible: "I want to see how my marketing site is doing."
  • Litemetrics: "I want my SaaS customers to see analytics inside my product."

Side by side

CapabilityPlausibleLitemetrics
Open source / MITAGPLMIT
Self-hostableYes (community edition)Yes (Docker / Railway / npm)
Cookie-freeYesYes
Tracker bundle size~1 KB~3.5 KB
Embeddable React dashboardNo (iframe only)Yes (native React components, themeable)
Multi-tenant out of the boxPer-site onlyPer-customer site_id isolation built in
White-label themingNo10 presets + CSS variables
Database optionsClickHouse + Postgres (required together)ClickHouse, Postgres, or MongoDB (pick one)
Hosted pricingFrom $9/mo (10k events)Self-host only (free, MIT)

When Plausible is the right pick

If the goal is to replace Google Analytics for your own marketing site, blog, or docs, Plausible is excellent. The hosted product is polished, the cookieless story is mature, and the dashboard looks great out of the box. You do not need to build anything; you embed a script and read the dashboard.

When Litemetrics is the right pick

Litemetrics shines when analytics is part of your product, not just a tool you use internally. Specific signals:

  • You build a SaaS where customers want to see analytics on their own data (an e-commerce builder, a link-in-bio tool, a CMS, a form builder).
  • You want a dashboard that looks like part of your app, not a third-party iframe.
  • You need multi-tenant isolation by default, with per-customer siteId rather than one site per Plausible account.
  • You want to ship analytics under your brand without building charts and tables yourself.

Migration notes

If you have been using Plausible to track your own product marketing, keep it; Litemetrics does not displace it. Most teams run both: Plausible for the marketing site, Litemetrics inside the product where the customer-facing dashboard lives.

Try the live dashboard demo, or jump to the Quickstart to spin up a local instance.